When it Comes to Online Promotional Videos, More is Better

So, you’ve discovered the value of online promotional video and want to create one for your brand. Kudos.

And while a single video is certainly a good start, it should be just that – a start. After all, the more videos you have, the more social media exposure you can garner and the more traffic you can direct to your website.

Not sure how you can generate content for multiple videos? Consider these ideas:

•    Split a longer video into multiple parts to create a series
•    Create a “behind-the-scenes” video that shows the people and processes behind your business
•    Create a “how to” video on different ways customers can use your product/service

As you begin to develop more videos, you’ll have the opportunity to grow your YouTube channel and the number of channel subscribers. Over time, this will help generate more “buzz” for your brand and increase your reputation and name recognition among prospective customers.


Solly Labs

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